U.S. MARKET PLANNING
Your audience has a place.
Start there.
Tell us the city and the specific area where people are expected to look up. Skytypers reviews the market, aircraft availability, positioning, schedule and operating conditions for each request.
A city or regional media brief is the starting point. The confirmed flight plan is reviewed separately.
Southern California
Brief the city, beach, venue or landmark: for example Los Angeles, Orange County or San Diego. Include your preferred local time.
New York & the Northeast
Name the city or requested viewing area, including any Long Island, shoreline or event context relevant to the brief.
Las Vegas & other U.S. markets
Share the city, event and date. For a wider campaign, identify the priority markets and the flexibility between them.
Four details make a market brief useful.
- City and region: include a Nielsen DMA® label if your media team uses one.
- Viewing area: a venue, landmark, waterfront or audience gathering place.
- Local timing: date, time zone, preferred window and an alternative if possible.
- Campaign scope: message, audience, budget range and any capture or reporting needs.
These are planning examples, not live fleet locations or guaranteed service areas. A DMA is a media-market reference and does not establish flight coverage or a viewer count.