CHOOSE THE RIGHT FORMAT
Different formats.
Different strengths.
The best aerial format starts with your message, the people you want to reach and the moment you want to create. Compare the creative approach before asking the flight team to review availability.
Skytyping™ / five aircraft
Coordinated aircraft create dot-matrix lettering with timed smoke releases. Consider a concise brand line, launch message or planned sequence for an outdoor audience.
Skywriting / one aircraft
A single aircraft draws flowing smoke letters or shapes. Consider short personal messages, initials, hearts and celebrations.
Towed banners / physical artwork
An aircraft tows a printed message. The creative process, viewing direction, route and operating requirements differ from smoke-based aerial messaging.
The questions that make the choice clearer.
| Planning question | What to share |
|---|---|
| What must people remember? | The exact words, shape, brand or call to action. |
| Where will they be? | The city, venue or requested viewing area. |
| When does the moment happen? | The date, local time, daylight needs and alternative window. |
| How will the campaign be evaluated? | Your capture, reporting and measurement requirements. |
Planning a night-time light display? Explore drone-show and daylight Skytyping considerations.
All formats have operating limits. Airspace, weather, visibility, aircraft and service availability require review; a place on the map is not a confirmed flight location.
Choose the format around the idea.
Share your city, preferred date and idea directly with Skytypers.